It's a small world...Part 2
Previously, we spent a some time on Hot Wheels, Maisto, Racing Champions, ERTL, and Mini GT. Some you may have heard of, and some you may not have. For the most part, toy cars were our past, present, and future so let's continue onto part two of our little series of diecast cars. In part two, we'll cover a little bit of Auto Art, Matchbox, JadaToys, Corgi, Bburago, and Action Diecast.
Action Racing Collectables, or ARC, is one for the collectors. Especially if you are a NASCAR fan. The models are only available in 1:64 or 1:24 scaled models, but are almost exactly like the real thing. They feature true contour lines of the bodies, opening and closing hood and trunk, poseable wheels, highly detailed engine, interiors and actual opening roof flaps. ARC has been around for about 25 years, but it wasn't until 2018 when the parent company, Lionel, made the move to be more detailed and move up scale in class of diecast. ARC covers mainly most of the NASCAR series from the Camping World Truck Series, Xfinity Series, and the NASCAR Cup Series, but also cross over onto the NHRA circuit with Pro-Stock, Funny Car, and Top Fuel dragsters. Each 1:24 scaled car comes with a "Diecast Identification Number" or "DIN" for you to register on the Lionel Garage for you to build your garage of cars to keep track of. ARC creates some highly collectable cars and even offer an autograph series from drivers as well. Price point wise, they certainly are not light on the wallet and can cost you a pretty dime.
Action Racing Collectables Line: ARC, ARC Platinum Series, ARC Silver Series, ARC Gold Series, RCCA Elite Series, NASCAR Authentics, University of Racing Legends
Matchbox Cars are one of the oldest brands in the diecast world have made everything from cars and trucks, to boats and planes. Matchbox originated in 1953 and has since been creating diecast replicas of vehicles since, but due to high production costs, Matchbox made the move to production in Asia with plastics and blister packs in the 1980's which in turn caused slow sales and eventually, in 1982, it's parent company, Lesney, went into bankruptcy. In 1992 it was sold to Tyco Toys, which then was acquired by Mattel in 1997.
Matchbox now has since bounced back with an appropriate line up and designs and details that differentiate itself from it's adoptive brother, Mattel's Hot Wheels. Mattel gave matchbox more realistic lines and details of decals and lights versus the Hot Wheels lines that even though sold the same car, used a different casting. Either way, whether you're a Matchbox fan or a Hot Wheels fan, Mattel has assured that you can find a casting of your choice to meet your interests.
Matchbox Super Kings, Sky Busters, Sea Kings, Convoy, Real Working Rigs, Matchbox Adventure, Matchbox Hero City/Ultra Hero, Matchbox Superfast, Matchbox Moving parts, Matchbox Premier, Matchbox Convoys, Matchbox Yesteryear, MBX Metal
CorgiToys was introduced in 1933 by Mettoy, but really didn't hit big in the market until its UK introduction in 1956 to compete it fellow UK toy manufacturer, DinkyToys. Corgi made beautifully rendered cars and concentrated more on quality against quantity. Corgi also separated themselves by obtaining rights to create famous-entertainment designed cars. Corgi is the first company to land and market the cars of 007 himself, James Bond. Some of the very first Batmobiles were created by Corgi as well as cars not seen on television, but owned and used by famous celebrities. Corgi didn't continue without its troubles though, in 1989 the brand was sold by it's board to Mattel as well as all of it's licenses that it carried. Corgi did regain its independence 1995 under a new name, Corgi Classics limited, and to this day still retain their quality over quantity build motto while still making their famous television and movie favorites.
Corgi Major, Corgi Classics, Corgi Circus, Corgi Competition Series, Film & Television, WhizzWheels, Corgi Kits,
Bburago is an Italian diecast manufacturer that started producing models since 1976. Concentrating on marketing super cars and exotics, they allowed everyone a chance to own the cars of their dreams, or at least on their walls, in some physical form one way or the other. Bburago's biggest market is the 1:24 scaled cars, but they also make 1:18 and 1:64 scaled cars. Bburago in the most recent years, Bburago has been making replica Formula 1 cars and British Touring cars, but still meanwhile creating highly detailed gran tourers, exotics, super cars, and hyper cars. Bburago is also one of the very few 1:64 brands that still attain the Ferrari licensing as many other companies were not able to retain or renew their contract with Ferrari (i.e. Hot Wheels, Maisto, etc). With moderately detailed compartments, decals, paints, and separate pieces for the wheels and tires, Bburago doesn't hurt the wallet for what you get from their models, but it does have you asking for just a little bit more.
Bburago Race, Bburago Street Fire, Bburago Tow, Bburago City, Bburago Emergency, Bburago Farm, Bburago World Tour, Bburago Plus, Bburago Classic, Bburago Rally, Bburago Collezion, Bburago Ferrari Race & Play
Majorette is a lot like the Maisto brand that was mentioned in part 1 of this series. Majorette comes from France, but before hand, the toy manufacturer was known as Rail-Route because of the model trains, but made the switch to cars in 1967. Majorette never really held a niche in the US market and quickly fell to limited, and then almost no representation in the US at all in the mid-1990's through the 2000's. One of the most iconic cars they made was the Cadillac limousine and light up 1:64 die-casts, something no other maker was doing. Although it was short-lived, it did hold a place for collectors and enthusiasts. Majorette disappeared for a while and after falling through various ownership's, it finally found a home, Dickie Toys, and a stable retailer at the time, Toys R'us, to push for a large comeback into the US market, sadly, with the demise of Toys R'us, Majorette quickly fell to trying to find a new retailer once again.